“Following a 2018 marked by torpid sales and sluggish customer traffic, U.S. chain restaurants will confront surging food and wage overheads in 2019, Bloomberg reports. Some of the biggest names stagnated in 2018 with Starbucks closing U.S. locations and McDonald's continuing to wrestle with its best menu options. Delivery was also a significant challenge in terms of logistics and profitability. With consumers now expecting delivery from fast food chains, many must make expensive investments in technology to make that possible.”
- LinkedIn’s F&B team.
Change is inevitable. Time to innovate. But can they do it in time?
McDonald’s Restaurant